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4個(gè)秘訣教你寫(xiě)好商務(wù)電子郵件
導語(yǔ)：下面是小編整理的關(guān)于如何用商務(wù)英語(yǔ)寫(xiě)好電子郵件的4個(gè)秘訣，希望大家喜歡。
1. Call to action. The number one thing that separates a memo, report, or PowerPoint from A Tale of Two Cities is a call to action. A novel is to be enjoyed. Business writing is intended to get the audience to do something: invest in a popcorn factory, fill out a kidney donor form, or flee the building in an orderly manner.Questions to ask: Does my email ask the reader to do anything? If not, why am I sending it?
1.可執行性. 一份備忘錄,報告,或者幻燈片與經(jīng)典名著(zhù)雙城記的最大區別就在于前者是具有可執行性的.一本小說(shuō)是為了讓人欣賞,商業(yè)文檔則是希望閱讀者去執行一些事情:比如投資一家爆米花公司,填寫(xiě)一份器官捐獻表格或者有序的疏散一座大樓里的居民.問(wèn)問(wèn)自己:我的郵件是不是為了讓讀者去做執行某些事情的?如果不是,為什么我還要發(fā)這封郵件?
2. Say it up front. M. Night Shyamalan is paid to surprise folks. We are paid to not surprise our boss. Whatever the purpose of your missive, say it in the first line. Mystery and story are great ways to entertain and teach, so unless you're looking for a job doing that, spit out why you're writing up front.Questions to ask: Can the reader tell from the subject line and first sentence what I'm writing about without going further? If not, why are you insisting that they guess?
2.直截了當表達你的意思. M·奈特·沙馬蘭(驚悚片導演)是專(zhuān)門(mén)拿錢(qián)來(lái)嚇唬觀(guān)眾的.而我們拿錢(qián)確是為了不讓我們的老板收到驚嚇. 不管你的目的是什么,在第一行直接寫(xiě)出來(lái). 神秘感和情節是很好的娛樂(lè )和寓教方式,但如果你并不他們?yōu)樯?那最好還是在文檔中開(kāi)門(mén)見(jiàn)山的表達你的意思.問(wèn)問(wèn)自己:是否讀者在沒(méi)有詳細閱覽內容之前,僅從你的標題或第一句話(huà)就能了解你的意圖?如果不能,那讀者可能就不了解為什么在你連清晰的意圖都沒(méi)有時(shí)還在堅持你信(文檔)中所寫(xiě)的內容.
3. Assume nothing. Does the reader need to know that the project won't succeed if the subway workers strike, that everything depends on a category 5 hurricane not happening in the next 100 years, or that if Lehman goes under the entire firm will implode? Let the reader know what thinking has gone on behind the scenes. And when following up, don't assume everyone remembers everything you've said. If you've got any worries that an acronym, term, or reference is going to elicit a confused moment, just explain it.Questions to ask: Am I relying on what the audience knows or what I think they ought to know? Am I hiding anything from the reader unintentionally? If so, why do I want to surprise them later on?
3.不要假設. 你覺(jué)得你文檔的讀者需要了解像"如果地鐵工人罷工項目就不能完成"或者"一切都取決于未來(lái)100年內不會(huì )發(fā)生5級颶風(fēng)",再或者"雷曼兄弟的破產(chǎn)會(huì )不會(huì )讓整個(gè)行業(yè)分崩離析"這樣的問(wèn)題么? 讓你的讀者自己去思考. 不要假設每個(gè)人都會(huì )記得你說(shuō)的每句話(huà).如果你擔心某段措辭,條款或者引用會(huì )引起別人的迷惑時(shí),只需要有針對的解釋清楚就可以了.問(wèn)問(wèn)自己:有那些我寫(xiě)的東西是讀者已經(jīng)知道或者應該知道的?我是不是下意識的沒(méi)有表達清楚?如果答案是肯定的,那么他們會(huì )對我之后說(shuō)的東西表示迷惑也就不奇怪了.
4. Do the thinking. How many times have you gotten an email that says, "What are your thoughts?" followed by a forwarded chain of messages. That's the writer saying, "I can't be bothered to explain my reasoning or what I want you to focus on." When you write, make sure you've explained what you're thinking and what you want the reader to spend time on.Questions to ask: Is my email giving my opinion and options for the reader to respond to? If not, why am I making them try to read my mind?
4.清晰的思路. 你收到過(guò)多少封正文寫(xiě)著(zhù)"你有什么想法?"而后面跟著(zhù)長(cháng)長(cháng)的一串轉發(fā)內容的郵件? 這封郵件的作者一定是在說(shuō),"我實(shí)在沒(méi)時(shí)間跟你解釋我的原因或者我想讓你做什么." 當你寫(xiě)郵件的時(shí)候,確保你已經(jīng)對你的想法或者你想讓讀者花時(shí)間去做的事情進(jìn)行了清晰的解釋.問(wèn)問(wèn)自己:我是不是已經(jīng)在郵件中告訴讀者我的看法或者可供讀者回應的選擇.如果沒(méi)有,為什么我會(huì )假設他們能了解我的思想?
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